Twitter Case Studies

Can Twitter produce an ROI for marketing campaigns?

This is a great article from Tim Ferriss that looks at measurable results (CTR’s, conversions, etc.) from his fundraisers.

http://www.fourhourworkweek.com/blog/2009/05/11/measuring-social-media/

SocialMedia’s introduction of new Twitter advertising tools could be one of the ’sparq’s needed for the development of Twitter’s advertising revenue.

TechCrunch - “…And finally there’s ‘Twitter Sparq’, which allows brands to syndicate ads to Twitter clients, inviting users to tweet about a particular product (which would then likely show up in their Twitter Pulse).”

http://www.techcrunch.com/2009/05/11/socialmedia-unveils-new-interactive-ads-scores-idg-as-partner/

Technorati Tags: twitter, tweet

What can we say… Impersonate a celebrity on Twitter, get suspended.

http://bit.ly/xcqTV